Archive for the ‘ Social Media ’ Category
Facebook Advertising: Boosting vs. Ads What’s the difference between Facebook ads and boosted Facebook posts, and why should they matter to you? There’s a pretty big difference—and we’ll get that in a moment. But maybe more important is the why: two billion people are using Facebook every month. Can you imagine all those potential patients […]
How to Run a Social Media Contest for Your Dental Practice Everybody loves to win. And you, as a dental professional, want to win over potential patients and grow your practice. Social media contests are the best way to kill 2 birds—entertaining patients and drawing them in. It’s a win-win. What’s in it for […]
5 Way to Increase Instagram Engagement What are the best ways to get engagement on Instagram? Instagram is one of the most popular social media platforms, boasting more than half a billion daily users to date, but stiff competition and the new Instagram algorithm make it more challenging than ever to increase your engagement. Instagram […]
Facebook LIVE Tips & Tricks Hosting your first Facebook LIVE event By now, you’ve probably heard about Facebook Live – Facebook’s live video streaming tool that generates 6x as many interactions as regular videos. Facebook Live can help your practice reach new audiences while promoting interactive conversations with your fans in real time. We know […]
How Facebook and Instagram Ads Work for Your Practice Put simply, you need to market your practice where patients are spending the most time. The unique features of social media advertising can connect patients directly to your practice—at a lower cost than other forms of digital advertising. Patients are already spending hours on these […]
Set your sights high on attracting new patients and growing your practice this year. Here are 5 marketing hacks for 2019 you won’t want to miss. 1. Optimize SEO for Voice Search Thanks to Siri and Alexa, one-fifth of all search on Google is now through voice search – a device function that allows users […]
As the oldest and largest social media channel, Facebook is a powerful tool for marketing your practice online! We’ve compiled some tips and tricks to give your practice a head start on how to best market your practice. Make sure to optimize your Facebook. Get crafty with your branding! Here are a few simple tips […]
Dental specialists, especially those who have been in practice for 10, 20 or 30+ years, have primarily depended on referrals for new patients. In the age of technology and the continuing rise of digital marketing, relying on referrals is simply not enough. Patients are easily empowered to research their referrals online, if by a general […]
It is 2018, and by now, establishing a social media presence for your dental practice should be a key component of your overall marketing efforts. So, how can your practice be successful on social media?
Mark Zuckerberg recently announced that Facebook will be changing its news feed algorithm to prioritize content from friends, family and groups. What does this mean for your practice’s Facebook page?