Archive for the ‘ Social Media ’ Category
Facebook LIVE Tips & Tricks Hosting your first Facebook LIVE event By now, you’ve probably heard about Facebook Live – Facebook’s live video streaming tool that generates 6x as many interactions as regular videos. Facebook Live can help your practice reach new audiences while promoting interactive conversations with your fans in real time. We know […]
How Facebook and Instagram Ads Work for Your Practice Put simply, you need to market your practice where patients are spending the most time. The unique features of social media advertising can connect patients directly to your practice—at a lower cost than other forms of digital advertising. Patients are already spending hours on these […]
Set your sights high on attracting new patients and growing your practice this year. Here are 5 marketing hacks for 2019 you won’t want to miss. 1. Optimize SEO for Voice Search Thanks to Siri and Alexa, one-fifth of all search on Google is now through voice search – a device function that allows users […]
As the oldest and largest social media channel, Facebook is a powerful tool for marketing your practice online! We’ve compiled some tips and tricks to give your practice a head start on how to best market your practice. Make sure to optimize your Facebook. Get crafty with your branding! Here are a few simple tips […]
Dental specialists, especially those who have been in practice for 10, 20 or 30+ years, have primarily depended on referrals for new patients. In the age of technology and the continuing rise of digital marketing, relying on referrals is simply not enough. Patients are easily empowered to research their referrals online, if by a general […]
It is 2018, and by now, establishing a social media presence for your dental practice should be a key component of your overall marketing efforts. So, how can your practice be successful on social media?
Mark Zuckerberg recently announced that Facebook will be changing its news feed algorithm to prioritize content from friends, family and groups. What does this mean for your practice’s Facebook page?
Facebook has over 1.28 billion daily users. As that number increases daily, it is important for dentists and specialists to add social media to their marketing strategies if they haven’t already. Not sure where to start? Last month, PBHS Social Media Director Kathryn Inman presented a webinar to the ADA community on just this topic.
PBHS’ Endorsed, HIPAA-Compliant social photo sharing application, Studio, is now available in the App Store and Google Play.
In the September publication of ADA News, PBHS client Dental Care of Baltimore shares a very special story of rebranding and practice growth. Going from one doctor to three was such a significant point of development for the practice, they felt that they needed to get the word out – and they were right.