Archive for the ‘ Referral Marketing ’ Category

Nextdoor: The Next Step in Dental Marketing

Nextdoor: The Next Step in Dental Marketing How are you putting your practice out into the world – or better yet, your surrounding neighborhoods? Meet Nextdoor, a hyperlocal social network and app for communities to build trusted connections, share recommendations and reviews, and exchange helpful information, goods, and services[i]. Think of it as a neighborhood […]

5 Proven Ways to Get More Online Reviews

5 Proven Ways to Get More Online Reviews Did you know an online review is just as important as a personal recommendation? Online reviews have become yesterday’s word-of-mouth, and research says that 92% of consumers look for reviews before considering a product, service or company, and that goes for dental and medical practices too. If […]

The Power of Branding: What Makes Your Practice Valuable?

Now, more than ever, branding is essential to promoting your dental practice. Whether you’re big or small, well-established or new to the neighborhood, it’s not the procedures and expertise you offer that makes you stand out amongst your competitors. It is the credibility and value you provide to your patients. What is the uniform quality or […]

Why Dental Specialists Need Social Media Marketing

Dental specialists, especially those who have been in practice for 10, 20 or 30+ years, have primarily depended on referrals for new patients. In the age of technology and the continuing rise of digital marketing, relying on referrals is simply not enough. Patients are easily empowered to research their referrals online, if by a general […]

Practice Branding – Building your Practice’s Image

An important foundation of any dental practice is their branding. A solid branding strategy markets your practice’s professionalism, competence and character to your patients and referring doctors. Three key components of a practice’s brand identity include: a logo, website, and promotional marketing materials. Your logo. The first and most important building block of your brand is […]

Online Marketing Delivers 29% Increase in New Patients – ADA News Features PBHS Client

In the latest edition of ADA News, PBHS client Dr. Anthony Nigro discusses his experience with online marketing, specifically how it has lead to revenue growth, a steady increase in new patients and, overall, “impressive returns” on his investment.

The First Annual PBHS Amazing Race

On August 9th, 2013, PBHS celebrated mid-summer with our annual team builder picnic! This event served as a valuable group experience and concluded with a speech by our president that brought focus to the company’s 2013 goals and aspirations. As part of the day, Erica, our event coordinator, incorporated competitive games with philanthropic affairs.  PBHS […]

Responsive Medical and Dental Website Design

One of the most recent buzzwords within the development world is “responsive website design”. You may be wondering what makes a website responsive and why it is important. The driving force behind the responsive design movement is the rapid rise and adaptation of mobile devices. PBHS is committed to staying up to date with current […]

Root Canal Awareness Week

The American Association of Endodontics is proud to sponsor the seventh annual Root Canal Awareness Week, March 17th-23rd! Root Canal Awareness Week is meant to banish fears and concerns surrounding root canals. According to AAE President Dr. James C. Kulild, “With today’s advanced technologies, root canals are no more painful than getting a filling – […]

A Successful 2012 AAP

The 98th Annual Meeting of the American Association of Periodontists in Los Angeles last week was a tremendous success for PBHS. We would like to extend a big “Thank You!” to all of our new Periodontal clients. We look forward to a mutually rewarding relationship for many years to come. We also greatly appreciate all […]