Researched. Proven. Endorsed.
fountaingrove dentistry
Santa Rosa . California . Client Since 2012
Fountaingrove Dentistry’s mission is to improve the quality of life for all patients by providing the finest quality cosmetic, restorative, implant, sedation, and general dental care.
Their promise - to help patients maintain dental health so their beautiful smiles will last a lifetime.
Together we’ve developed and executed a powerful digital marketing strategy focused on maintaining a dominant online presence with superior website usability.
the challenge
Maximize Fountaingrove Dentistry’s search engine visibility within the competitive urban center of Santa Rosa, CA and throughout greater Sonoma County. Increased online exposure will boost website traffic and conversion of high quality new patient leads maintaing the status of top competitor in the market.
goals
- Attract new patients through organic search.
- Achieve Top Google Rankings for critical 'Cosmetic Dentistry Procedures & Services'.
- Drive more unattached and local patients to practice website.
- Increase website visits, impressions, conversions, patient engagement, and site usability.
the details
The PBHS digital marketing team redesigned Fountaingrovedentistry.com to showcase a modern practice and create a user experience enabling new patients to book appointments more quickly and easily.
Staff and office photos were updated across the site to promote a ‘family-friendly’ practice identity. The website main navigation menus were redesigned to better showcase top procedures and increase Google search relevance. Additional custom content was written focusing on the terms patients were most likely searching for, such as dental implants and cosmetic related procedures. Because Dr. Temnitzer is a Prosthodontist, content educating patients on the authority of the specialty was also written to more effectively promote his experience.
Finally, we optimized the practice’s Google My Business (GMB) profile to include updated practice information and highlight current specials to further drive search traffic and new patient acquisition.
the return
85%
Increase
patient
conversions
3 month success
23%
Increase
organic
searches
3 month success
▲16.6%
Organic search volume
▲17.9%
Online registrations, calls +
contact form submissions
contact form submissions
▲31%
Online appointment
requests
requests
Google Search Results—
Fountaingrove Dentistry ranked at the top of page 1 for most cosmetic dentistry keywords.
Ready to take your practice marketing to the next level?
Get started with a complimentary website evaluation and competitive analysis of your online presence and rankings and let PBHS take your practice marketing to the next level.