Magazine Advertising

What can custom advertising do?

A well-planned campaign can jump-start a new office. Open new marketing areas. Energize patient demand. And create excitement for a premium service or product. In fact, it is the single fastest way to inspire a flurry of new patients calling your office and initiate a thriving and prosperous practice. By seamlessly integrating your identity, website, marketing and advertising, PBHS can achieve cost efficiencies and ensure that your practice projects a unified brand image and presence. We work directly with your local newspapers, TV and radio stations to contain production costs, maximize value and minimize expense.

Movie Theatre Advertising

What can movie theater advertising do?

A well-planned campaign will energize patient demand and create excitement for your premium dental services. It can also jump-start a new office, bring continuity to your brand and increase community recognition of your practice and location. Dr. John Bauer in Mansfield, TX says, “our movie theatre ads are getting tons of exposure. Our patients tell us that they see it and say ‘that‘s my dentist’, then someone behind them says, ‘he’s my dentist too!’. These multimedia ads bring in a constant stream of new patients.” Dr. Bauer’s theater ads have been been an effective tool as part of his full PBHS marketing campaign. Read the rest of his testimonial. Another PBHS client, Dr. John Buzza, is excited about the launch of his new theater ads throughout Santa Rosa, CA. “I have always used traditional forms of media to promote my practice. I understand the value of branding and saw an incredible opportunity that nobody else was taking advantage of.” Watch his full-length theater ad by clicking on the link below. Visit his PBHS website by clicking here and see how his movie theater ad is just one part of a streamlined PBHS marketing campaign.
Movie theater ads are one of the fastest growing advertising mediums in the United States. It’s one of the only traditional media channels that has experienced positive growth in the last two years. Last year’s box office reached a record $10.6 billion in sales and attendance grew by 400 million. Movie ads have grown at an exponential rate, largely due to the attentiveness of movie-goers. The audience is captive and engaged, thus more receptive to advertising messages in this unique environment.
The demographic attending movies is most likely above average in affluence and more likely to spend money on elective procedures. These people are also proven to do more activities outside of the home, making movie ads more effective than more traditional media outlets, such as television. They also tend to be more upscale and higher-educated than average.
Typical movie-goers attend the theater two or more times per month allowing for a effective frequency in your repeated advertising message. Over 95 million Americans reported going to the cinema “last month”. Because the theater is a social event and promotes bonding (pardon the pun), it is a medium that is meant to be enjoyed by the consumer. Your audience arrives early, and lingers after the experience. It is a prime time to reach out and introduce your dental brand.

Television Advertising

Discover an untapped market for dental implant advertising.

PBHS dental implant TV commercials generate the response your practice deserves. These professional advertisements are personalized for your office and take only a couple of days to be produced. Our program can assure a winning combination of stations and optimum timing and schedules. Commercials are personalized with your practice information and appear on cable television in your neighborhood.


Tracking the date TV spots aired compared with resulting calls and web activity demonstrates ROI and provides a source for lead generation.


PBHS determines when to run your ads, and for how long. Our goal is to reach your prospects between 80 to 180 times over a 2 or 4 week period.


Although immediate response is experienced, TV spots build momentum over time. Research shows that response rates rise sharply with repetition. A single new patient covers the investment for a full 4-week schedule. And because the ads send interested people directly to your office and website, the conversion rate to new patients can be excellent.
View samples of our new dental implant commercials by clicking the links below: