Facebook has over 1.28 billion daily users. As that number increases daily, it is important for dentists and specialists to add social media to their marketing strategies if they haven’t already. Not sure where to start? Last month, PBHS Social Media Director Kathryn Inman presented a webinar to the ADA community on just this topic. Read some of the highlights of the webinar below and watch a recording of it for more tips on Facebook, Twitter and Instagram at the ADA Center for Professional Success (ADA members only).
Campaigns to TryCampaigns are a great way to attract more social media followers and extend the reach of your practice in the community. Here are three simple campaigns that are great for beginners, social pros and everyone in between:
- Join a campaign such as national ice cream month to engage with patients.
- Run a like-campaign with a fun theme (dress up like a tooth fairy?) to gain followers.
- Give away tickets to a game or other event to engage local fans.