The Marketing Trends Your Medical Practice Needs in 2020 Just as dental professionals are constantly evolving with the changes of the industry, digital marketers must keep up with changing algorithms, shifting user behaviors, and new platforms. Wondering what will give your dental practice an edge in the year ahead? How to stay current, relevant, and […]
How to Utilize Pinterest for Your Dental Practice When social media platforms are presented as excellent marketing tools for dental practices, Pinterest isn’t often at the top of the list. In fact, you may be, right now, considering breezing right past this blog. Don’t do it. Pinterest’s user-base has nearly doubled in the last two […]
5 NEW Facebook Tips & Tricks for Dental Practices Did you know that 7 out of 10 Americans have a Facebook account and three quarters of them check it daily? That means over half the people in your area could potentially see your practice’s Facebook posts every single day. Use our latest Facebook tips and […]
Top 10 SEO FAQs How important is SEO, really? Why isn’t my practice ranking at number one? What if I already have plenty of referrals? Do I still need SEO? Questions abound when it comes to SEO, and with 97% of consumers looking for practices online, the demand for strategy and know-how is high. […]
How to Maintain HIPAA Compliance on Social Media Do we need permission from dental patient’s to post their photos online? Did you know there’s a photo app that helps doctors and dentists maintain HIPAA compliance? That’s right. When you want to share office and patient photos on social media, the mobile application, Studio, is conveniently […]
Make Your Site Create New Patients How can your dental website create new patients for you? If you haven’t heard about Google’s latest advancement in massively improving the way in which search understands queries, it’s something you don’t want to miss. The launch of BERT, the new algorithm update, is a breakthrough in language processing […]
If you’ve verified your Facebook Page, you may have noticed the alert Facebook has issued regarding verification badges. Facebook introduced verification badges in 2015 to show which Pages for business are authentic. Facebook has found that badges “can be more confusing than helpful,” and they have decided to remove them October 29th. Without verification badges, […]
Top Hashtags for a Dental Practice How to use hashtags for your dental practice Love ‘em or hate ‘em, hashtags are here to stay. They were first introduced in 2007, and they’ve become a game changer in the social media marketing world ever since. Use them correctly, and you’ll engage patients and reach new ones. […]
Fun Halloween Ideas for Your Practice How you can incorporate Halloween and marketing with your practice 175 million Americans will celebrate Halloween this year, and about 70% of them will hand out candy—a cavity’s best friend. How do you plan to use this seemingly anti-oral health holiday that’s centered around costumes and candy to market […]
Getting Involved with your Local Community How Getting Involved with your Community will Grow Your Practice Aristotle, the ancient Greek philosopher, once said, “The essence of life is to serve others and do good.” And you are. You and your team, as dental professionals, serve people every day, cleaning teeth and restoring smiles. Within the […]