Posts Tagged ‘ dental social media ’
In the December edition of ADA News, PBHS client Dr. Donald Keith and his son, Bill, discuss how they revitalized a waning online presence, resulting in an increase in business by 2-3 new patients per week.
It’s no surprise that many practices are utilizing internet marketing to gain exposure, but why would a referral-based practice need to take advantage of SEO and social media? With all the capabilities the Internet has to offer, patients are relying less on referrals and more on Internet search engines to find specialists. By researching local specialists online, patients are able […]
Practices hear everyday how important it is to be involved in Internet Marketing. Search Engine Optimization and Social Media are becoming standard building blocks for effective dental marketing, but how do you know if they are really working? Here are some simple tips to see if your Internet marketing is doing its job. Search Engine […]
Google recently made an announcement that has the Search Engine Optimization community buzzing. The two largest components of this announcement include the release of a new algorithm, called “Hummingbird”, as well as the intention to hide user keyword data from future reporting. What is Hummingbird? Hummingbird is a complete overhaul to Google’s algorithm, designed to […]
There is no denying that the Internet is the new town hall. Users promote their experiences, good and bad, for their friends, family and even perfect strangers to see. Potential patients are actively seeking feedback and testimonials that are posted online. Research shows that users are likely to look farther down the search results page […]
Have you wondered what the buzz about personalized search and Google+ is all about? Read on to find out! In the past, search engines largely delivered the same search results to everyone. Two different people searching with the same query would get the same results. While Google began moving towards more personal search results in […]
Whether it is to expand the reach of your practice, acquire new patients, attain a new level of financial success, or establish business in new directions, you will need to execute smarter marketing in a more competitive marketplace. This may include a new website, a more agressive online marketing initiative, extending your presence within the realm of social media, and enhancing your print marketing with QR code campaigns.
Don’t miss the article titled “Social Media/Social Networking Marketing Arena: Should I Enter?” in the latest issue of the AAOMS Today Newsletter. In the story, the author defines and promotes the benefits of social media marketing and social networking. What’s the bottom line? Social media has the potential to build brand awareness and online community […]